Shopping Audience Segments

Save-A-Lot Shopper › CPG Retailers › Cost Conscious or Discount: Individuals who have been seen at Save-A-Lot at least once in the last 90 days
Lapsed Shopper › CPG Retailers › Cost Conscious or Discount › Dollar General: Individuals seen at Dollar General at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Cost Conscious or Discount › Dollar General: Individuals seen at Dollar General five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Cost Conscious or Discount › Dollar Tree: Individuals seen at Dollar Tree at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Cost Conscious or Discount › Dollar Tree: Individuals seen at Dollar Tree five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Cost Conscious or Discount › Family Dollar: Individuals seen at Family Dollar at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Cost Conscious or Discount › Family Dollar: Individuals seen at Family Dollar five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Cost Conscious or Discount › Five Below: Individuals seen at Five Below at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Cost Conscious or Discount › Five Below: Individuals seen at Five Below five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Cost Conscious or Discount › Save-A-Lot: Individuals seen at Save-A-Lot at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Cost Conscious or Discount › Save-A-Lot: Individuals seen at Save-A-Lot five times or more in the last 90 days
Amway Shopper › CPG Retailers › Drug Stores or Pharmacy: Individuals who have been seen at Amway at least once in the last 90 days
Health Mart Systems Shopper › CPG Retailers › Drug Stores or Pharmacy: Individuals who have been seen at Health Mart at least once in the last 90 days
Lapsed Shopper › CPG Retailers › Drug Stores or Pharmacy › Amway: Individuals seen at Amway at least once in the last 6 months but not seen in the last 90 days
Lapsed Shopper › CPG Retailers › Drug Stores or Pharmacy › CVS Pharmacy: Individuals seen at CVS Pharmacy at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Drug Stores or Pharmacy › CVS Pharmacy: Individuals seen at CVS Pharmacy five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Drug Stores or Pharmacy › Duane Reade: Individuals seen at Duane Reade at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Drug Stores or Pharmacy › Duane Reade: Individuals seen at Duane Reade five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Drug Stores or Pharmacy › Health Mart Systems: Individuals seen at Health Mart Systems at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Drug Stores or Pharmacy › Health Mart Systems: Individuals seen at Health Mart Systems five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Drug Stores or Pharmacy › Walgreens: Individuals seen at Walgreens at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Drug Stores or Pharmacy › Walgreens: Individuals seen at Walgreens five times or more in the last 90 days
Acme Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Acme at least once in the last 90 days
Fresco y Mas Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Fresco y Mas at least once in the last 90 days
Giant Eagle Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Giant Eagle at least once in the last 90 days
Hy-Vee Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Hy-Vee at least once in the last 90 days
Ingles Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Ingles at least once in the last 90 days
Market Basket Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Market Basket at least once in the last 90 days
Piggly Wiggly Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Piggly Wiggly at least once in the last 90 days
Price Chopper Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Price Chopper at least once in the last 90 days
Raley's Supermarkets Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Raley's Supermarkets at least once in the last 90 days
Schnucks Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Schnucks at least once in the last 90 days
Sprouts Farmers Market Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Sprouts Market at least once in the last 90 days
Stater Bros Holdings Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Stater Bros Holdings at least once in the last 90 days
Tops Friendly Markets Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Tops Friendly Markets at least once in the last 90 days
Weis Markets Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Weis Market at least once in the last 90 days
WinCo Foods Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at WinCo Foods at least once in the last 90 days
Winn Dixie Shopper › CPG Retailers › Grocery Store: Individuals who have been seen at Winn Dixie at least once in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Acme: Individuals seen at Acme at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Acme: Individuals seen at Acme five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Albertson's: Individuals seen at Albertson's at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Albertson's: Individuals seen at Albertson's five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Food Lion: Individuals seen at Food Lion at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Food Lion: Individuals seen at Food Lion five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Fresco y Mas: Individuals seen at Fresco y Mas at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Fresco y Mas: Individuals seen at Fresco y Mas five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Giant: Individuals seen at Giant at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Giant: Individuals seen at Giant five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Giant Eagle: Individuals seen at Giant Eagle at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Giant Eagle: Individuals seen at Giant Eagle five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › H.E. Butt Grocery (HEB): Individuals seen at H.E. Butt Grocery (HEB) at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › H.E. Butt Grocery (HEB): Individuals seen at H.E. Butt Grocery (HEB) five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Harris Teeter: Individuals seen at Harris Teeter at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Harris Teeter: Individuals seen at Harris Teeter five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Hy-Vee: Individuals seen at Hy-Vee at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Hy-Vee: Individuals seen at Hy-Vee five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Ingles: Individuals seen at Ingles at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Ingles: Individuals seen at Ingles five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Jewel-Osco: Individuals seen at Jewel-Osco at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Jewel-Osco: Individuals seen at Jewel-Osco five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Kroger Grocery Chains: Individuals seen at Kroger Grocery Chains at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Kroger Grocery Chains: Individuals seen at Kroger Grocery Chains five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Lucky Supermarkets: Individuals seen at Lucky Supermarkets at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Lucky Supermarkets: Individuals seen at Lucky Supermarkets five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Market Basket: Individuals seen at Market Basket at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Market Basket: Individuals seen at Market Basket five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Meijer: Individuals seen at Meijer at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Meijer: Individuals seen at Meijer five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Piggly Wiggly: Individuals seen at Piggly Wiggly at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Piggly Wiggly: Individuals seen at Piggly Wiggly five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Price Chopper: Individuals seen at Price Chopper at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Price Chopper: Individuals seen at Price Chopper five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Publix: Individuals seen at Publix at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Publix: Individuals seen at Publix five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Raley's Supermarkets: Individuals seen at Raley's Supermarkets at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Raley's Supermarkets: Individuals seen at Raley's Supermarkets five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Ralph's: Individuals seen at Ralph's at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Ralph's: Individuals seen at Ralph's five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Royal Ahold Delhaize: Individuals seen at Royal Ahold Delhaize at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Royal Ahold Delhaize: Individuals seen at Royal Ahold Delhaize five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Safeway: Individuals seen at Safeway at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Safeway: Individuals seen at Safeway five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Schnucks: Individuals seen at Schnucks at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Schnucks: Individuals seen at Schnucks five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › ShopRite: Individuals seen at ShopRite at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › ShopRite: Individuals seen at ShopRite five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Sprouts Farmers Market: Individuals seen at Sprouts Farmers Market at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Sprouts Farmers Market: Individuals seen at Sprouts Farmers Market five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Stater Bros Holdings: Individuals seen at Stater Bros Holdings at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Stater Bros Holdings: Individuals seen at Stater Bros Holdings five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Stop & Shop: Individuals seen at Stop & Shop at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Stop & Shop: Individuals seen at Stop & Shop five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Tops Friendly Markets: Individuals seen at Tops Friendly Markets at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Tops Friendly Markets: Individuals seen at Tops Friendly Markets five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Trader Joe's: Individuals seen at Trader Joe's at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Trader Joe's: Individuals seen at Trader Joe's five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Vons: Individuals seen at Vons at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Vons: Individuals seen at Vons five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Wakefern: Individuals seen at Wakefern at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Wakefern: Individuals seen at Wakefern five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Wegmans: Individuals seen at Wegmans at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Wegmans: Individuals seen at Wegmans five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Weis Markets: Individuals seen at Weis Markets at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Weis Markets: Individuals seen at Weis Markets five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Whole Foods: Individuals seen at Whole Foods at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Whole Foods: Individuals seen at Whole Foods five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › WinCo Foods: Individuals seen at WinCo Foods at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › WinCo Foods: Individuals seen at WinCo Foods five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Grocery Store › Winn Dixie: Individuals seen at Winn Dixie at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Grocery Store › Winn Dixie: Individuals seen at Winn Dixie five times or more in the last 90 days
Lapsed Shopper › Electronics Retailers › Apple: Individuals seen at Apple at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Electronics Retailers › Apple: Individuals seen at Apple five times or more in the last 90 days
Lapsed Shopper › Electronics Retailers › Best Buy: Individuals seen at Best Buy at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Electronics Retailers › Best Buy: Individuals seen at Best Buy five times or more in the last 90 days
Lapsed Shopper › Health Stores › GNC: Individuals seen at GNC at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Health Stores › GNC: Individuals seen at GNC five times or more in the last 90 days
Lapsed Shopper › Health Stores › Vitamin Shoppe: Individuals seen at Vitamin Shoppe at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Health Stores › Vitamin Shoppe: Individuals seen at Vitamin Shoppe five times or more in the last 90 days
HomeSense Shopper › Home and Furniture Retailers: Individuals who have been seen at Home Sense at least once in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Crate & Barrel: Individuals seen at Crate & Barrel at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Crate & Barrel: Individuals seen at Crate & Barrel five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Home Goods: Individuals seen at Home Goods at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Home Goods: Individuals seen at Home Goods five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › HomeSense: Individuals seen at HomeSense at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › HomeSense: Individuals seen at HomeSense five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Ikea: Individuals seen at Ikea at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Ikea: Individuals seen at Ikea five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Pottery Barn: Individuals seen at Pottery Barn at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Pottery Barn: Individuals seen at Pottery Barn five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Pottery Barn Kids: Individuals seen at Pottery Barn Kids at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Pottery Barn Kids: Individuals seen at Pottery Barn Kids five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Pottery Barn Teens: Individuals seen at Pottery Barn Teens at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Pottery Barn Teens: Individuals seen at Pottery Barn Teens five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Restoration Hardware: Individuals seen at Restoration Hardware at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Restoration Hardware: Individuals seen at Restoration Hardware five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Sur La Table: Individuals seen at Sur La Table at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Sur La Table: Individuals seen at Sur La Table five times or more in the last 90 days
Lapsed Shopper › Home and Furniture Retailers › Williams-Sonoma: Individuals seen at Williams-Sonoma at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home and Furniture Retailers › Williams-Sonoma: Individuals seen at Williams-Sonoma five times or more in the last 90 days
Harbor Freight Tools Shopper › Home Improvement Hardware Store Retailers: Individuals who have been seen at Harbor Freight Tools at least once in the last 90 days
Sherwin-Williams Shopper › Home Improvement Hardware Store Retailers: Individuals who have been seen at Sherwin Williams at least once in the last 90 days
Tractor Supply Co. Shopper › Home Improvement Hardware Store Retailers: Individuals who have been seen at Tractor Supply Co. at least once in the last 90 days
Lapsed Shopper › Home Improvement Hardware Store Retailers › Ace Hardware: Individuals seen at Ace Hardware at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home Improvement Hardware Store Retailers › Ace Hardware: Individuals seen at Ace Hardware five times or more in the last 90 days
Lapsed Shopper › Home Improvement Hardware Store Retailers › Harbor Freight Tools: Individuals seen at Harbor Freight Tools at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home Improvement Hardware Store Retailers › Harbor Freight Tools: Individuals seen at Harbor Freight Tools five times or more in the last 90 days
Lapsed Shopper › Home Improvement Hardware Store Retailers › Home Depot: Individuals seen at Home Depot at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home Improvement Hardware Store Retailers › Home Depot: Individuals seen at Home Depot five times or more in the last 90 days
Lapsed Shopper › Home Improvement Hardware Store Retailers › Lowes: Individuals seen at Lowes at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home Improvement Hardware Store Retailers › Lowes: Individuals seen at Lowes five times or more in the last 90 days
Lapsed Shopper › Home Improvement Hardware Store Retailers › Sherwin-Williams: Individuals seen at Sherwin-Williams at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home Improvement Hardware Store Retailers › Sherwin-Williams: Individuals seen at Sherwin-Williams five times or more in the last 90 days
Lapsed Shopper › Home Improvement Hardware Store Retailers › Tractor Supply Co.: Individuals seen at Tractor Supply Co. at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home Improvement Hardware Store Retailers › Tractor Supply Co.: Individuals seen at Tractor Supply Co. five times or more in the last 90 days
Lapsed Shopper › Home Improvement Hardware Store Retailers › True Value Hardware: Individuals seen at True Value Hardware at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Home Improvement Hardware Store Retailers › True Value Hardware: Individuals seen at True Value Hardware five times or more in the last 90 days
Lapsed Shopper › Office Supplies › Office Depot: Individuals seen at Office Depot at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Office Supplies › Office Depot: Individuals seen at Office Depot five times or more in the last 90 days
Lapsed Shopper › Office Supplies › OfficeMax: Individuals seen at OfficeMax at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Office Supplies › OfficeMax: Individuals seen at OfficeMax five times or more in the last 90 days
Lapsed Shopper › Office Supplies › Staples: Individuals seen at Staples at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Office Supplies › Staples: Individuals seen at Staples five times or more in the last 90 days
Gift Shops Shopper › Retail: Individuals who have been seen at a gift shops at least once in the last 30 days
Mall Visitors Shopper › Retail: Individuals who have been seen at a mall at least once in the last 90 days
FedEx Shopper › Shipping: Individuals who have been seen at a FedEx at least once in the last 90 days
UPS Shopper › Shipping: Individuals who have been seen at a UPS at least once in the last 90 days
Cabela's Shopper › Sporting Goods Retailers: Individuals seen at Cabela's at least once in the last 90 days
Eastern Mountain Sports (EMS) Shopper › Sporting Goods Retailers: Individuals seen at Eastern Mountain Sports (EMS) at least once in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Academy Sports & Outdoors: Individuals seen at Academy Sports & Outdoors at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Academy Sports & Outdoors: Individuals seen at Academy Sports & Outdoors five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Bass Pro: Individuals seen at Bass Pro at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Bass Pro: Individuals seen at Bass Pro five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Big 5 Sporting Goods: Individuals seen at Big 5 Sporting Goods at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Big 5 Sporting Goods: Individuals seen at Big 5 Sporting Goods five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Cabela's: Individuals seen at Cabela's at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Cabela's: Individuals seen at Cabela's five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Camping World: Individuals seen at Camping World at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Camping World: Individuals seen at Camping World five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Champs Sports: Individuals seen at Champs Sports at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Champs Sports: Individuals seen at Champs Sports five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Dicks Sporting Goods: Individuals seen at Dicks Sporting Goods at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Dicks Sporting Goods: Individuals seen at Dicks Sporting Goods five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Eastern Mountain Sports (EMS): Individuals seen at Eastern Mountain Sports (EMS) at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Eastern Mountain Sports (EMS): Individuals seen at Eastern Mountain Sports (EMS) five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Hibbet Sports: Individuals seen at Hibbet Sports at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Hibbet Sports: Individuals seen at Hibbet Sports five times or more in the last 90 days
Lapsed Shopper › Sporting Goods Retailers › Recreational Equipment, Inc. (REI): Individuals seen at Recreational Equipment, Inc. (REI) at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Sporting Goods Retailers › Recreational Equipment, Inc. (REI): Individuals seen at Recreational Equipment, Inc. (REI) five times or more in the last 90 days

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