Since 2010, inMarket has integrated its proprietary, state of the art SDK in hundreds of popular mobile apps, providing for billions of high-quality location data points.
inMarket uses only Beacon, WIFI and GPS data points in a data waterfall structure to continually validate location accuracy.
People don't live their lives in points, they live them in patterns. Simply saying that someone has been somewhere leaves out the truly important data, like how long did they stay, where did they go following their visit and how likely are they to return. inMarket's data is unique in the markeplace because it enables brands to create personas of differing values, and even prioritize their outreach to the consumers that are much more likely to engage with their message.
inMarket data is used by the world's top brands to map the consumer's path to, from and between points of interest, building powerful behavioral insights and phychographic profiles that drive sales.
Audiences created from inMarket’s location data are dramatically more accurate than any other source, enabling hyper-precise targeting and virtually eliminating crossover contamination.
inMarket has 7 years of experience delivering campaigns for the world's top brands. In that time, we've developed deep insights into the patterns that drive consumer conversions, and our databases are primed with turnkey audiences that have empirical performance data in virutally every veritcal.
inMarket uses only direct integrations with app partners, meaning our data is owned and operated by us, for our clients. We can quickly and easily deliver audience data to meet any need and exceed any KPI.
Rainbow Light saw a 13.7X increase in purchase intent by targeting expectant mothers who shop at stores carrying their prenatal vitamins.
The 99cent Only Stores campaign saw a 53% increase in foot traffic to their locations by targeting likely discount shoppers who frequented similar stores.
Proyo successfully launched a new health food product by targeting consumers who regularly visit gyms and shop at stores carrying the product.
inMarket Audience Data Has Been Featured In: