TikTok and InMarket Partner to Measure Real-World Impact of Advertising Campaigns.
Blog
Featuring Employee Spotlights, Company News and more, InMarket's blog showcases what life is like at InMarket and the new insights we’re learning everyday.
TikTok Partners with InMarket to Measure the Real-World Impact of Advertising Campaigns via its Lift Conversion Index (LCI)
InMarket earns a TikTok Measurement Badge, as advertisers gain intelligence on how TikTok campaigns drive offline store visits and sales lift using InMarket’s LCI.
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New Insights: Winning the Private Label Race
A glimpse at the private label landscape and how brands and retailers alike must uplevel strategies to compete.
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Report: New Spooky Season Insights to Fuel Halloween Marketing Success
As Halloween creeps closer, InMarket’s Halloween Insights dives into shoppers’ plans and provides actionable recommendations for marketers.
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InMarket Acquires ChannelMix to Enhance Data Analytics and Media Mix Modeling Capabilities
Big news from InMarket—the future of measurement is here!
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InMarket Recognized as Organization of the Year in 2024 Sales & Marketing Technology Awards (The Sammy’s)
InMarket proudly announces recognition by Business Intelligence Group.
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InMarket’s SVP of Sales Ryan Schaumburg Recognized Among P2PI’s 40 Under 40
Learn more about what earned InMarket’s very own SVP of Sales this well-deserved recognition.
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Report: Consumer spending increases 33% on payday
InMarket Payday Report explores how consumers’ spending habits change following the bi-weekly deposit of paychecks each month.
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Q&A with InMarket’s CEO Todd Morris
InMarket & The FTC: Clarifying Location’s Role in Marketing and What it Means for Advertisers, InMarket, and our Industry.
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InMarket’s CSO Joins Forbes Business Development Council
MDP joins Forbes Business Development Council, and shares his thoughts on the Era of Sense & Response Marketing.
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Report: The Impact of Real-Time Attribution and Measurement on Eliminating Media Waste
InMarket & The CMO Council analyze the impact of real-time measurement and optimization on performance.
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Employee Spotlight: Erin Sellers
Our latest "Employee Spotlight" features a Q&A with Erin Sellers, Sr. Manager of Intelligence & Research at InMarket.
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Employee Spotlight: Michelle Lin
Our latest "Employee Spotlight" features a Q&A with Michelle Lin, Human Resources Generalist at InMarket.
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Employee Spotlight: Nicole LoRusso
Our latest "Employee Spotlight" features a Q&A with Nicole LoRusso, Public Relations Manager at InMarket.
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InMarket’s CRO Trina Rizzo Recognized Among P2PI’s Women of Excellence
Path to Purchase Institute awarded InMarket's very own CRO Trina Rizzo a 'Business Excellence' Award.
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Employee Spotlight: Zach Barnett
Our latest "Employee Spotlight" features a Q&A with Zach Barnett, Measurement Account Manager at InMarket.
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2023 Awards Round-Up: InMarket Edition
So far this year, InMarket has been awarded 10+ recognitions for exceptional mobile advertising performance and excellence.
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Employee Spotlight: Julien Sweat
Our latest "Employee Spotlight" features a Q&A with Julien Sweat, Measurement Operations Analyst at InMarket.
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The Celebrators Club Presents InMarket’s First-Ever Chopped Challenge
For a monthly team-building event, five InMarketeers faced off for an epic cooking challenge, putting their chef skills to the test.
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InMarket Ranked on the Deloitte Technology Fast 500™ for the Third Consecutive Year
For the third year in a row, our substantial growth sustains our position as a leader in technological innovation and real-time marketing and measurement.
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