Style & Fashion Audience Segments

Vera Bradley Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel: Value-driven shoppers with verified visits to Vera Bradley. These deal-seeking consumers hunt seasonal clearance, end-of-season sales, and promotional discounts on apparel.
Windsor Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel: Value-driven shoppers with verified visits to Windsor. These deal-seeking consumers hunt seasonal clearance, end-of-season sales, and promotional discounts on apparel.
Zumiez Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel: Value-driven shoppers with verified visits to Zumiez. These deal-seeking consumers hunt seasonal clearance, end-of-season sales, and promotional discounts on apparel.
Saks Off 5th Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Athletic & Activewear: Price-aware activewear shoppers with verified visits at Saks Off 5th. These value-seeking fitness consumers seek deals on leggings, sports bras, shorts, and athletic apparel to outfit their active lifestyle affordably.
Tanger Outlets Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Athletic & Activewear: Price-aware activewear shoppers with verified visits at Tanger Outlets. These value-seeking fitness consumers seek deals on leggings, sports bras, shorts, and athletic apparel to outfit their active lifestyle affordably.
Saks Off 5th Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Kids' Clothing: Cost-conscious parents with verified children's clothing purchases at Saks Off 5th. These value-focused shoppers seek deals on boys', girls', and toddler clothing, buying ahead for growth and stocking up during sales.
Tanger Outlets Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Kids' Clothing: Cost-conscious parents with verified children's clothing purchases at Tanger Outlets. These value-focused shoppers seek deals on boys', girls', and toddler clothing, buying ahead for growth and stocking up during sales.
Saks Off 5th Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Men's: Budget-minded men's apparel shoppers with verified visits at Saks Off 5th. These deal-seeking consumers prioritize promotional pricing on shirts, pants, and casual wear, often buying during seasonal clearance sales.
Tanger Outlets Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Men's: Budget-minded men's apparel shoppers with verified visits at Tanger Outlets. These deal-seeking consumers prioritize promotional pricing on shirts, pants, and casual wear, often buying during seasonal clearance sales.
Saks Off 5th Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Outerwear & Coats: Budget-focused outerwear buyers with verified visits at Saks Off 5th. These value-driven consumers time coat and jacket purchases around end-of-season clearances and sales to maximize savings on cold-weather apparel.
Tanger Outlets Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Outerwear & Coats: Budget-focused outerwear buyers with verified visits at Tanger Outlets. These value-driven consumers time coat and jacket purchases around end-of-season clearances and sales to maximize savings on cold-weather apparel.
Steve Madden Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Shoes & Accessories: Value-focused footwear shoppers with verified visits at Steve Madden. These bargain hunters seek discounted shoes, clearance sales, and promotional offers on athletic and casual footwear.
Saks Off 5th Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Women's: Value-conscious women's clothing shoppers with verified visits at Saks Off 5th. These price-aware consumers shop sale racks, clearance sections, and promotional events for tops, bottoms, dresses, and women's fashion.
Tanger Outlets Buyers Price Conscious Bargain Shoppers › Verified Visit › Apparel › Women's: Value-conscious women's clothing shoppers with verified visits at Tanger Outlets. These price-aware consumers shop sale racks, clearance sections, and promotional events for tops, bottoms, dresses, and women's fashion.
Buff City Soap Buyers Price Conscious Bargain Shoppers › Verified Visit › Beauty Supplies & Cosmetics: Value-driven beauty shoppers with verified visits to Buff City Soap. These deal-seeking consumers compare pricing and prioritize promotions and sales on beauty products.
Fragrance Outlet Buyers Price Conscious Bargain Shoppers › Verified Visit › Beauty Supplies & Cosmetics: Value-driven beauty shoppers with verified visits to Fragrance Outlet. These deal-seeking consumers compare pricing and prioritize promotions and sales on beauty products.
LUSH Buyers Price Conscious Bargain Shoppers › Verified Visit › Beauty Supplies & Cosmetics: Value-driven beauty shoppers with verified visits to LUSH. These deal-seeking consumers compare pricing and prioritize promotions and sales on beauty products.
Palm Beach Tan Buyers Price Conscious Bargain Shoppers › Verified Visit › Beauty Supplies & Cosmetics: Value-driven beauty shoppers with verified visits to Palm Beach Tan. These deal-seeking consumers compare pricing and prioritize promotions and sales on beauty products.
Banter by Piercing Pagoda Buyers Price Conscious Bargain Shoppers › Verified Visit › Jewelry & Accessories: Budget-conscious accessory shoppers with verified visits to Banter by Piercing Pagoda. These value-seeking consumers time jewelry and accessory purchases around sales and promotional events.
Brighton Collectibles Buyers Price Conscious Bargain Shoppers › Verified Visit › Jewelry & Accessories: Budget-conscious accessory shoppers with verified visits to Brighton Collectibles. These value-seeking consumers time jewelry and accessory purchases around sales and promotional events.
Helzberg Diamonds Buyers Price Conscious Bargain Shoppers › Verified Visit › Jewelry & Accessories: Budget-conscious accessory shoppers with verified visits to Helzberg Diamonds. These value-seeking consumers time jewelry and accessory purchases around sales and promotional events.
Lovisa Buyers Price Conscious Bargain Shoppers › Verified Visit › Jewelry & Accessories: Budget-conscious accessory shoppers with verified visits to Lovisa. These value-seeking consumers time jewelry and accessory purchases around sales and promotional events.
Tumi Buyers Price Conscious Bargain Shoppers › Verified Visit › Luggage: Value-driven shoppers with verified visits to Tumi. These deal-seeking consumers hunt seasonal clearance, end-of-season sales, and promotional discounts on apparel.
Budget Spenders Purchase Habits › Apparel › Abercrombie & Fitch: Users who have spent $50 or less at Abercrombie & Fitch in the last 90 days
High Spenders Purchase Habits › Apparel › Abercrombie & Fitch: Users that have spent over $1000 at Abercrombie & Fitch in the last 90 days
Budget Spenders Purchase Habits › Apparel › Aerie: Users who have spent $50 or less at Aerie in the last 90 days
High Spenders Purchase Habits › Apparel › Aerie: Users that have spent over $1000 at Aerie in the last 90 days
Budget Spenders Purchase Habits › Apparel › American Eagle Outfitters: Users who have spent $50 or less at Amercan Eagle Outfitters in the last 90 days
High Spenders Purchase Habits › Apparel › American Eagle Outfitters: Users that have spent over $1000 at American Eagle Outfitters in the last 90 days
Budget Spenders Purchase Habits › Apparel › Burlington Coat Factory: Users who have spent $50 or less at Burlington Coat Factory in the last 90 days
High Spenders Purchase Habits › Apparel › Burlington Coat Factory: Users that have spent over $1000 at Burlington Coat Factory in the last 90 days
Budget Spenders Purchase Habits › Apparel › Gap: Users who have spent $50 or less at Gap in the last 90 days
High Spenders Purchase Habits › Apparel › Gap: Users that have spent over $1000 at Gap in the last 90 days
Budget Spenders Purchase Habits › Apparel › H&M: Users who have spent $50 or less at H&M in the last 90 days
High Spenders Purchase Habits › Apparel › H&M: Users that have spent over $1000 at H&M in the last 90 days
Budget Spenders Purchase Habits › Apparel › Loft: Users who have spent $50 or less at Loft in the last 90 days
High Spenders Purchase Habits › Apparel › Loft: Users that have spent over $1000 at Loft in the last 90 days
Budget Spenders Purchase Habits › Apparel › Lululemon: Users who have spent $50 or less at Lululemon in the last 90 days
High Spenders Purchase Habits › Apparel › Lululemon: Users that have spent over $1000 at Lululemon in the last 90 days
Budget Spenders Purchase Habits › Apparel › Marshalls: Users who have spent $50 or less at Marshalls in the last 90 days
High Spenders Purchase Habits › Apparel › Marshalls: Users that have spent over $1000 at Marshalls in the last 90 days
Budget Spenders Purchase Habits › Apparel › North Face: Users who have spent $50 or less at North Face in the last 90 days
High Spenders Purchase Habits › Apparel › North Face: Users that have spent over $1000 at North Face in the last 90 days
Budget Spenders Purchase Habits › Apparel › Old Navy: Users who have spent $50 or less at Old Navy in the last 90 days
High Spenders Purchase Habits › Apparel › Old Navy: Users that have spent over $1000 at Old Navy in the last 90 days
Budget Spenders Purchase Habits › Apparel › Saks Off 5th: Users who have spent $50 or less at Saks Off Fifth in the last 90 days
High Spenders Purchase Habits › Apparel › Saks Off 5th: Users that have spent over $1000 at Saks Off Fifth in the last 90 days
Budget Spenders Purchase Habits › Apparel › Shoes & Accessories › Aldo: Users who have spent $50 or less at Aldo in the last 90 days
High Spenders Purchase Habits › Apparel › Shoes & Accessories › Aldo: Users that have spent over $1000 at Aldo in the last 90 days
Budget Spenders Purchase Habits › Apparel › Shoes & Accessories › Asics: Users who have spent $50 or less at Asics in the last 90 days
Budget Spenders Purchase Habits › Apparel › Shoes & Accessories › DSW: Users who have spent $50 or less at DSW in the last 90 days
High Spenders Purchase Habits › Apparel › Shoes & Accessories › DSW: Users that have spent over $1000 at DSW in the last 90 days
Budget Spenders Purchase Habits › Apparel › Shoes & Accessories › Foot Locker: Users who have spent $50 or less at Foot Locker in the last 90 days
High Spenders Purchase Habits › Apparel › Shoes & Accessories › Foot Locker: Users that have spent over $1000 at Foot Locker in the last 90 days
Budget Spenders Purchase Habits › Apparel › Tanger Outlets: Users who have spent $50 or less at Tanger Outlets in the last 90 days
High Spenders Purchase Habits › Apparel › Tanger Outlets: Users that have spent over $1000 at Tanger Outlets in the last 90 days
Budget Spenders Purchase Habits › Apparel › TJ Maxx: Users who have spent $50 or less at TJ Maxx in the last 90 days
High Spenders Purchase Habits › Apparel › TJ Maxx: Users that have spent over $1000 at TJ Maxx in the last 90 days
Budget Spenders Purchase Habits › Apparel › Uniqlo: Users who have spent $50 or less at Uniqlo in the last 90 days
High Spenders Purchase Habits › Apparel › Uniqlo: Users that have spent over $1000 at Uniqlo in the last 90 days
Budget Spenders Purchase Habits › Apparel › Victoria's Secret: Users who have spent $50 or less at Victoria's Secret in the last 90 days
High Spenders Purchase Habits › Apparel › Victoria's Secret: Users that have spent over $1000 at Victoria's Secret in the last 90 days
Budget Spenders Purchase Habits › Apparel › Vintage & Thrift › Goodwill: Users who have spent $50 or less at Goodwill in the last 90 days
High Spenders Purchase Habits › Apparel › Vintage & Thrift › Goodwill: Users that have spent over $500 at Goodwill in the last 90 days
Budget Spenders Purchase Habits › Apparel › Vintage & Thrift › Plato's Closet: Users who have spent $50 or less at Plato's Closet in the last 90 days
High Spenders Purchase Habits › Apparel › Vintage & Thrift › Plato's Closet: Users that have spent over $500 at Plato's Closet in the last 90 days
Budget Spenders Purchase Habits › Apparel › Vintage & Thrift › Salvation Army: Users who have spent $50 or less at Salvation Army in the last 90 days
High Spenders Purchase Habits › Apparel › Vintage & Thrift › Salvation Army: Users that have spent over $500 at Salvation Army in the last 90 days
Budget Spenders Purchase Habits › Apparel › Zara: Users who have spent $50 or less at Zara in the last 90 days
High Spenders Purchase Habits › Apparel › Zara: Users that have spent over $1000 at Zara in the last 90 days
Budget Spenders Purchase Habits › Beauty Supplies & Cosmetics › Bath & Body Works: Users who have spent $50 or less at Bath and Body Works in the last 90 days
High Spenders Purchase Habits › Beauty Supplies & Cosmetics › Bath & Body Works: Users that have spent over $1000 at Bath and Body Works in the last 90 days
Budget Spenders Purchase Habits › Beauty Supplies & Cosmetics › Sephora: Users who have spent $50 or less at Sephora in the last 90 days
High Spenders Purchase Habits › Beauty Supplies & Cosmetics › Sephora: Users that have spent over $1000 at Sephora in the last 90 days
Budget Spenders Purchase Habits › Beauty Supplies & Cosmetics › Ulta Beauty: Users who have spent $50 or less at Ulta Beauty in the last 90 days
High Spenders Purchase Habits › Beauty Supplies & Cosmetics › Ulta Beauty: Users that have spent over $1000 at Ulta Beauty in the last 90 days
Budget Spenders Purchase Habits › Department Stores › Bloomingdale's: Users who have spent $100 or less at Bloomingdale's in the last 90 days
High Spenders Purchase Habits › Department Stores › Bloomingdale's: Users that have spent over $2000 at Bloomingdale's in the last 90 days
Budget Spenders Purchase Habits › Department Stores › Dillards: Users who have spent $100 or less at Dillards in the last 90 days
High Spenders Purchase Habits › Department Stores › Dillards: Users that have spent over $2000 at Dillards in the last 90 days
Budget Spenders Purchase Habits › Department Stores › Kohls: Users who have spent $100 or less at Kohls in the last 90 days
High Spenders Purchase Habits › Department Stores › Kohls: Users that have spent over $2000 at Kohls in the last 90 days
Budget Spenders Purchase Habits › Department Stores › Macys: Users who have spent $100 or less at Macys in the last 90 days
High Spenders Purchase Habits › Department Stores › Macys: Users that have spent over $2000 at Macys in the last 90 days
Budget Spenders Purchase Habits › Department Stores › Neiman Marcus: Users who have spent $100 or less at Neiman Marcus in the last 90 days
High Spenders Purchase Habits › Department Stores › Neiman Marcus: Users that have spent over $2000 at Neiman Marcus in the last 90 days
Budget Spenders Purchase Habits › Department Stores › Nordstrom: Users who have spent $100 or less at Nordstrom in the last 90 days
High Spenders Purchase Habits › Department Stores › Nordstrom: Users that have spent over $2000 at Nordstrom in the last 90 days
Budget Spenders Purchase Habits › Department Stores › Saks Fifth Avenue: Users who have spent $100 or less at Saks Fifth Avenue in the last 90 days
High Spenders Purchase Habits › Department Stores › Saks Fifth Avenue: Users that have spent over $2000 at Saks Fifth Avenue in the last 90 days
Budget Spenders Purchase Habits › Department Stores › Sears: Users who have spent $100 or less at Sears in the last 90 days
High Spenders Purchase Habits › Department Stores › Sears: Users that have spent over $2000 at Sears in the last 90 days
Budget Spenders Purchase Habits › Hair and Beauty Salons › Great Clips: Users who have spent $25 or less at Great Clips in the last 90 days
High Spenders Purchase Habits › Hair and Beauty Salons › Great Clips: Users that have spent over $250 at Great Clips in the last 90 days
Budget Spenders Purchase Habits › Hair and Beauty Salons › Supercuts: Users who have spent $25 or less at Supercuts in the last 90 days
High Spenders Purchase Habits › Hair and Beauty Salons › Supercuts: Users that have spent over $250 at Supercuts in the last 90 days
Health & Beauty Products Purchase Intent › Shopping List: Users that have added health and beauty products to their shopping list at least once within the past 30 days. Sourced exclusively from InMarket's List Ease app.
Banana Republic Outlet Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers: Individuals who have been seen at a Banana Republic between Thanksgiving and Christmas
Gap Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers: Individuals who have been seen at a Gap between Thanksgiving and Christmas
Jewelry Stores Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers: Individuals who have been seen at a Jewelry stores between Thanksgiving and Christmas
Old Navy Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers: Individuals who have been seen at an Old Navy between Thanksgiving and Christmas
Burlington Coat Factory Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Cost Conscious or Discount: Individuals who have been seen at a Burlington Coat Factory between Thanksgiving and Christmas
Kohls Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Kohl's between Thanksgiving and Christmas
Macys Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Macy's between Thanksgiving and Christmas
Nordstrom Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Nordstrom between Thanksgiving and Christmas
Sears Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Sears between Thanksgiving and Christmas
DSW Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a DSW between Thanksgiving and Christmas
Famous Footwear Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Famous Footwear between Thanksgiving and Christmas
Shoe Carnival Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Shoe Carnival between Thanksgiving and Christmas
Children Stores Retailers Shopper: Individuals who have been seen at a children's store at least once in the last 30 days
Bath and Body Works Shopper › Bath, Beauty, Fragrance Retailers: Individuals who have been seen at a Bath and Body Works at least once in the last 90 days
Disney Store Shopper › Children Stores Retailers: Individuals who have been seen at a Disney Store at least once in the last 30 days
Gap Kids Shopper › Children Stores Retailers: Individuals who have been seen at a Gap Kids at least once in the last 30 days
Banana Republic Outlet Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Banana Republic outlet at least once in the last 90 days
Bridal Shops and Boutiques Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Bridal Shops at least once in the last 30 days
Department Store Shopper Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a department store at least once in the last 90 days
Fashion Conscious Females Shopper › Clothing and Accessories Retailers: Females who have been seen at a national clothing retail chain such as Abercrombie and Fitch, BCBG, Lucky, Anny Taylor, etc and department stores at least twice in the last 90 days
Gap Shopper › Clothing and Accessories Retailers: Individuals who have been seen at The Gap at least once in the last 90 days
H&M Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a H&M at least once in the last 90 days
JC Penney Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a JC Penney at least once in the last 90 days
National Clothing Retail Chains Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a national clothing retail chain at least once in the last 90 days
Old Navy Shopper › Clothing and Accessories Retailers: Individuals who have been seen at an Old Navy at least once in the last 90 days
Uniqlo Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Uniqlo at least once in the last 30 days
Victorias Secret Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Victoria's Secret at least once in the last 30 days
Zara Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Zara at least once in the last 90 days
Dillards Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Dillard's at least once in the last 90 days
Kohls Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Kohl's at least once in the last 90 days
Macys Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Macy's at least once in the last 90 days
Nordstrom Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Nordstrom at least once in the last 90 days
Sears Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Sears at least once in the last 90 days
Aldo Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at an Aldo at least once in the last 30 days
Clarks Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Clarks at least once in the last 30 days
DSW Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a DSW at least once in the last 90 days
Famous Footwear Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Famous Footwear at least once in the last 90 days
Journeys Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Journey's at least once in the last 30 days
Shoe Carnival Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Shoe Carnival at least once in the last 90 days
Burlington Coat Factory Shopper › Clothing and Accessories › Cost Conscious or Discount: Individuals who have been seen at a Burlington Coat Factory at least once in the last 90 days
Marshalls Shopper › Clothing and Accessories › Cost Conscious or Discount: Individuals who have been seen at a Marshalls at least once in the last 30 days
Ross Department Store Shopper › Clothing and Accessories › Cost Conscious or Discount: Individuals who have been seen at a Ross department stores at least once in the last 90 days
TJ Maxx Shopper › Clothing and Accessories › Cost Conscious or Discount: Individuals who have been seen at a TJ Maxx at least once in the last 30 days
Rack Room Shoes Shopper › Clothing and Accessories › Footwear: Individuals who have been seen at a Rack Room stores at least once in the last 90 days
Big Ticket Items Shopper › Inflation Resistant: Users who have been seen at Big Ticket Retailers (i.e. auto dealerships, furniture, electronics, and travel locations) the last 30 days
Luxury Shopper › Inflation Resistant › Big Ticket Items: Users who have been seen at Luxury Big Ticket Retailers (i.e. Mercedces dealerships, Restoration Hardware, Apple Store, and travel locations) the last 30 days
Mid-Market Shopper › Inflation Resistant › Big Ticket Items: Users who have been seen at Mid-Market Big Ticket Retailers (i.e. Honda dealerships, Crate & Barrel, Best Buy, and travel locations) the last 30 days
Value Shopper › Inflation Resistant › Big Ticket Items: Users who have been seen at Value Big Ticket Retailers (i.e. Kia dealerships, Ikea, Discount Electronics, and travel locations) the last 30 days
Eyewear Shopper › Retail: Individuals who have been seen at eyewear locations, such as Lens Crafters or Warby Parker at least once in the last 30 days
Green Consumer Shopper › Retail: Individuals who have been seen at a environment conscious retailer like Patagonia, REI and organic product retailers such as Trader Joe's, Whole Foods, etc at least once in the last 90 days
Luxury Goods Shopper › Retail: Individuals who show interest in luxury items including clothes, jewelry, perfume, cars who were definitively seen at Neiman Marcus, Barneys New York, Shreve & Co, Hermes, Wilkes Bashford, Bulgari etc at least once in the last 90 days
Vintage Shopper Shopper › Retail: Individuals who have been seen at a vintage retail locations or thrift store at least once in the last 30 days

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