9D Audience Segments

Electronics Store Visitors Seasonal › Black Friday Shoppers: Users who visited an Electronics store during Black Friday
Home Goods & Furniture Store Visitors Seasonal › Black Friday Shoppers: Users who visited a home goods and/or furniture store during Black Friday
Retail Store Visitors Seasonal › Black Friday Shoppers: Users who visited a retail location during Black Friday
Halloween Seasonal › Fall: Individuals seen shopping for Halloween at Big Box locations.
Thanksgiving Chefs Seasonal › Fall: Individuals seen shopping for groceries for Thanksgiving.
Big Box Visitors Seasonal › Holiday Preppers & Hosts: Users who visited a Big Box store between Thanksgiving and Christmas
Grocery Store Visitors Seasonal › Holiday Preppers & Hosts: Users who visited a grocery store between Thanksgiving and Christmas
Party Supply Visitors Seasonal › Holiday Preppers & Hosts: Users who visited a party supply store between Thanksgiving and Christmas
Airport Visitors Seasonal › Holiday Travelers: Users who were seen at an aiport during the holiday season, during mid November through the end of December
Hotel Visitors Seasonal › Holiday Travelers: Users who visited a hotel during the holiday season, between mid November through the end of December
Road Trippers Seasonal › Holiday Travelers: Users who were seen traveling by car during the holiday season, between Thanksgiving and Christmas
St Patricks Day Seasonal › Spring: Individuals who have been seen at a pub around Saint Patrick's day
Tax Season Seasonal › Spring: Individuals who have been seen at a tax preparation business location like H&R Block leading up to April 15th
Mothers Day Shoppers Seasonal › Spring › Holiday › Retail: Individuals that have been seen at a florist or Hallmark location around Mother's day
Baseball Fans Seasonal › Summer: Individuals who have been seen at a baseball stadium during the summer months
Beach Lovers Seasonal › Summer: Individuals who have been seen at the beach at least twice a month during the summert months
National Parks Visitors Seasonal › Summer: Individuals who have been seen at a National Park during the summer months
Recent Grads Seasonal › Summer: These students (seen at colleges on graduation dates) just hit a milestone by graduating from college and are now preparing for the real world
Farmers Market Shoppers Seasonal › Summer › Retail: Individuals who have been seen at a farmers market during the summer months
Fathers Day Holiday Shoppers Seasonal › Summer › Retail: People who shopped at hardware stores, big box retailers, etc. around Father's Day
July 4th Holiday Shoppers Seasonal › Summer › Retail: Individuals who have been seen at locations like Home Depot, Walmart, Whole Foods, and other party supply stores in the days leading up to July 4th
New Years Day Seasonal › Winter: Individuals seen celebrating on New Years Day.
New Years Eve Seasonal › Winter: Individuals seen celebrating New Year's Eve in public areas of major cities like New York, Miami, Los Angeles, San Francisco, and Chicago
Ski Resort Visitors Seasonal › Winter: Individuals who have been seen at a ski resort during the winter months
Winter Sports Enthusiasts Seasonal › Winter: Individuals who show interest in winter sports and have been seen at a sporting supply store during the winter months
Winter Travelers Seasonal › Winter: Individuals who have been seen at an airport between December and February
Michaels Holiday Shoppers Seasonal › Winter › Arts and Crafts Retailers: Individuals who have been seen at a Michael's locations between Thanksgiving and Christmas
Barnes & Noble Holiday Shoppers Seasonal › Winter › Book Retailers: Individuals who have been seen at a Barnes and Noble between Thanksgiving and Christmas
Banana Republic Outlet Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers: Individuals who have been seen at a Banana Republic between Thanksgiving and Christmas
Gap Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers: Individuals who have been seen at a Gap between Thanksgiving and Christmas
Jewelry Stores Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers: Individuals who have been seen at a Jewelry stores between Thanksgiving and Christmas
Old Navy Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers: Individuals who have been seen at an Old Navy between Thanksgiving and Christmas
Burlington Coat Factory Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Cost Conscious or Discount: Individuals who have been seen at a Burlington Coat Factory between Thanksgiving and Christmas
Kohls Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Kohl's between Thanksgiving and Christmas
Macys Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Macy's between Thanksgiving and Christmas
Nordstrom Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Nordstrom between Thanksgiving and Christmas
Sears Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Sears between Thanksgiving and Christmas
DSW Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a DSW between Thanksgiving and Christmas
Famous Footwear Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Famous Footwear between Thanksgiving and Christmas
Shoe Carnival Holiday Shoppers Seasonal › Winter › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Shoe Carnival between Thanksgiving and Christmas
Big Lots Holiday Shoppers Seasonal › Winter › CPG Retailers › Big Box: Individuals who have been seen at a Big Lot locations between Thanksgiving and Christmas
BJs Holiday Shoppers Seasonal › Winter › CPG Retailers › Big Box: Individuals who have been seen at a BJ's between Thanksgiving and Christmas
Costco Holiday Shoppers Seasonal › Winter › CPG Retailers › Big Box: Individuals who have been seen at a Costco between Thanksgiving and Christmas
Sam's Club Holiday Shoppers Seasonal › Winter › CPG Retailers › Big Box: Individuals who have been seen at a Sam's Club between Thanksgiving and Christmas
Target Holiday Shoppers Seasonal › Winter › CPG Retailers › Big Box: Individuals who have been seen at a Target between Thanksgiving and Christmas
Walmart Holiday Shoppers Seasonal › Winter › CPG Retailers › Big Box: Individuals who have been seen at a Walmart between Thanksgiving and Christmas
Dollar General Holiday Shoppers Seasonal › Winter › CPG Retailers › Cost Conscious or Discount: Individuals who have been seen at a Dollar General between Thanksgiving and Christmas
Apple Store Holiday Shoppers Seasonal › Winter › Electronics Retailers: Individuals who have been seen at an Apple Store between Thanksgiving and Christmas
Best Buy Holiday Shoppers Seasonal › Winter › Electronics Retailers: Individuals who have been seen at a Best Buy between Thanksgiving and Christmas
Verizon Store Holiday Shoppers Seasonal › Winter › Electronics Retailers: Individuals who have been seen at a Verizon stores between Thanksgiving and Christmas
Ikea Holiday Shoppers Seasonal › Winter › Home Furnishings Retailers: Individuals who have been seen at an Ikea between Thanksgiving and Christmas
Williams-Sonoma Holiday Shoppers Seasonal › Winter › Home Furnishings Retailers: Individuals who have been seen shopping at William-Sonoma between Thanksgiving and Christmas
Home Depot Holiday Shoppers Seasonal › Winter › Home Improvement Hardware Store Retailers: Individuals who have been seen at a Home Depot between Thanksgiving and Christmas
Lowes Holiday Shoppers Seasonal › Winter › Home Improvement Hardware Store Retailers: Individuals who have been seen at a Lowe's between Thanksgiving and Christmas
Valentines Day Holiday Shoppers Seasonal › Winter › Retail: Individuals who have been seen at a candy store, gift shop, Hallmark stores, and other retail locations in the days leading up to February 14th
Dicks Sporting Goods Holiday Shoppers Seasonal › Winter › Sporting Goods Retailers: Individuals who have been seen at a Dick's Sporting Goods between Thanksgiving and Christmas
Books Retailers Shopper: Individuals who have been seen at a Book Retailer at least once in the last 30 days
Children Stores Retailers Shopper: Individuals who have been seen at a children's store at least once in the last 30 days
Home and Furniture Retailers Shopper: Individuals who have been seen at a home furnishing location, such as Ikea or Crate & Barrel at least once in the last 90 days
Home Improvement Hardware Store Retailers Shopper: Individuals who have been seen at a Home Improvement locations and Hardware Stores
Office Supplies Shopper: Individuals who have been seen at an Office Supply locations at least once in the last 30 days
Shipping Shopper: Individuals who have been seen at a Shipping locations such as FedEx or UPS at least once in the last 90 days
Hobby Lobby Shopper › Arts and Crafts Retailers: Individuals who have been seen at a Hobby Lobby at least once in the last 90 days
Jo-Ann Fabric Shopper › Arts and Crafts Retailers: Individuals who have been seen at a Jo-Ann Fabric at least once in the last 90 days
Michaels Shopper › Arts and Crafts Retailers: Individuals who have been seen at a Michaels Loyalists at least once in the last 90 days
Bath and Body Works Shopper › Bath, Beauty, Fragrance Retailers: Individuals who have been seen at a Bath and Body Works at least once in the last 90 days
Bluemercury Shopper › Bath, Beauty, Fragrance Retailers: Individuals seen at Bluemercury at least once in the last 90 days
Sephora Shopper › Bath, Beauty, Fragrance Retailers: Individuals who have been seen at Sephora at least once in the last 90 days
Ulta Beauty Shopper › Bath, Beauty, Fragrance Retailers: Individuals who have been seen at Ulta Beauty at least once in the last 90 days
Lapsed Shopper › Bath, Beauty, Fragrance Retailers › Bath and Body Works: Individuals seen at Bath and Body Works at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Bath, Beauty, Fragrance Retailers › Bath and Body Works: Individuals seen at Bath and Body Works five times or more in the last 90 days
Lapsed Shopper › Bath, Beauty, Fragrance Retailers › Bluemercury: Individuals seen at Bluemercury at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Bath, Beauty, Fragrance Retailers › Bluemercury: Individuals seen at Bluemercury five times or more in the last 90 days
Lapsed Shopper › Bath, Beauty, Fragrance Retailers › Credo Beauty: Individuals seen at Credo Beauty at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Bath, Beauty, Fragrance Retailers › Credo Beauty: Individuals seen at Credo Beauty five times or more in the last 90 days
Lapsed Shopper › Bath, Beauty, Fragrance Retailers › Sephora: Individuals seen at Sephora at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Bath, Beauty, Fragrance Retailers › Sephora: Individuals seen at Sephora five times or more in the last 90 days
Lapsed Shopper › Bath, Beauty, Fragrance Retailers › Ulta Beauty: Individuals seen at Ulta Beauty at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Bath, Beauty, Fragrance Retailers › Ulta Beauty: Individuals seen at Ulta Beauty five times or more in the last 90 days
Barnes & Noble Shopper › Books Retailers: Individuals who have been seen at a Barnes & Noble at least once in the last 90 days
Disney Store Shopper › Children Stores Retailers: Individuals who have been seen at a Disney Store at least once in the last 30 days
Gap Kids Shopper › Children Stores Retailers: Individuals who have been seen at a Gap Kids at least once in the last 30 days
Abercrombie & Fitch Shopper › Clothing and Accessories Retailers: Individuals who have been seen at Abercrombie & Fitch at least once in the last 90 days
Aerie Shopper › Clothing and Accessories Retailers: Individuals who have been seen at Aerie at least once in the last 90 days
Alo Yoga Shopper › Clothing and Accessories Retailers: Individuals who have been seen at Alo Yoga at least once in the last 90 days
Banana Republic Outlet Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Banana Republic outlet at least once in the last 90 days
Bridal Shops and Boutiques Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Bridal Shops at least once in the last 30 days
Department Store Shopper Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a department store at least once in the last 90 days
Fashion Conscious Females Shopper › Clothing and Accessories Retailers: Females who have been seen at a national clothing retail chain such as Abercrombie and Fitch, BCBG, Lucky, Anny Taylor, etc and department stores at least twice in the last 90 days
Gap Shopper › Clothing and Accessories Retailers: Individuals who have been seen at The Gap at least once in the last 90 days
H&M Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a H&M at least once in the last 90 days
JC Penney Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a JC Penney at least once in the last 90 days
Lululemon Shopper › Clothing and Accessories Retailers: Individuals who have been seen at Lululemon at least once in the last 90 days
National Clothing Retail Chains Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a national clothing retail chain at least once in the last 90 days
Old Navy Shopper › Clothing and Accessories Retailers: Individuals who have been seen at an Old Navy at least once in the last 90 days
Uniqlo Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Uniqlo at least once in the last 30 days
Victorias Secret Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Victoria's Secret at least once in the last 30 days
Zara Shopper › Clothing and Accessories Retailers: Individuals who have been seen at a Zara at least once in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Abercrombie & Fitch: Individuals seen at Abercrombie & Fitch at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Abercrombie & Fitch: Individuals seen at Abercrombie & Fitch five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Aerie: Individuals seen at Aerie at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Aerie: Individuals seen at Aerie five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Alo Yoga: Individuals seen at Alo Yoga at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Alo Yoga: Individuals seen at Alo Yoga five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › American Eagle Outfitters: Individuals seen at American Eagle Outfitters at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › American Eagle Outfitters: Individuals seen at American Eagle Outfitters five times or more in the last 90 days
Dillards Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Dillard's at least once in the last 90 days
Kohls Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Kohl's at least once in the last 90 days
Macys Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Macy's at least once in the last 90 days
Nordstrom Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Nordstrom at least once in the last 90 days
Sears Shopper › Clothing and Accessories Retailers › Department Stores: Individuals who have been seen at a Sears at least once in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Department Stores › Bloomingdale's: Individuals seen at Bloomingdale's at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Department Stores › Bloomingdale's: Individuals seen at Bloomingdale's five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Department Stores › Dillards: Individuals seen at Dillards at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Department Stores › Dillards: Individuals seen at Dillards five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Department Stores › Kohls: Individuals seen at Kohls at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Department Stores › Kohls: Individuals seen at Kohls five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Department Stores › Macys: Individuals seen at Macys at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Department Stores › Macys: Individuals seen at Macys five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Department Stores › Neiman Marcus: Individuals seen at Neiman Marcus at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Department Stores › Neiman Marcus: Individuals seen at Neiman Marcus five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Department Stores › Nordstrom: Individuals seen at Nordstrom at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Department Stores › Nordstrom: Individuals seen at Nordstrom five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Department Stores › Saks Fifth Avenue: Individuals seen at Saks Fifth Avenue at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Department Stores › Saks Fifth Avenue: Individuals seen at Saks Fifth Avenue five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Department Stores › Sears: Individuals seen at Sears at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Department Stores › Sears: Individuals seen at Sears five times or more in the last 90 days
Aldo Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at an Aldo at least once in the last 30 days
Clarks Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Clarks at least once in the last 30 days
DSW Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a DSW at least once in the last 90 days
Famous Footwear Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Famous Footwear at least once in the last 90 days
Foot Locker Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at Foot Locker at least once in the last 90 days
Journeys Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Journey's at least once in the last 30 days
Shoe Carnival Shopper › Clothing and Accessories Retailers › Footwear: Individuals who have been seen at a Shoe Carnival at least once in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Footwear › Aldo: Individuals seen at Aldo at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Footwear › Aldo: Individuals seen at Aldo five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Footwear › DSW: Individuals seen at DSW at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Footwear › DSW: Individuals seen at DSW five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Footwear › Foot Locker: Individuals seen at Foot Locker at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Footwear › Foot Locker: Individuals seen at Foot Locker five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Gap: Individuals seen at Gap at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Gap: Individuals seen at Gap five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › H&M: Individuals seen at H&M at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › H&M: Individuals seen at H&M five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Lululemon: Individuals seen at Lululemon at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Lululemon: Individuals seen at Lululemon five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Old Navy: Individuals seen at Old Navy at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Old Navy: Individuals seen at Old Navy five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Uniqlo: Individuals seen at Uniqlo at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Uniqlo: Individuals seen at Uniqlo five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Victorias Secret: Individuals seen at Victorias Secret at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Victorias Secret: Individuals seen at Victorias Secret five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories Retailers › Zara: Individuals seen at Zara at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories Retailers › Zara: Individuals seen at Zara five times or more in the last 90 days
Burlington Coat Factory Shopper › Clothing and Accessories › Cost Conscious or Discount: Individuals who have been seen at a Burlington Coat Factory at least once in the last 90 days
Marshalls Shopper › Clothing and Accessories › Cost Conscious or Discount: Individuals who have been seen at a Marshalls at least once in the last 30 days
Ross Department Store Shopper › Clothing and Accessories › Cost Conscious or Discount: Individuals who have been seen at a Ross department stores at least once in the last 90 days
TJ Maxx Shopper › Clothing and Accessories › Cost Conscious or Discount: Individuals who have been seen at a TJ Maxx at least once in the last 30 days
Lapsed Shopper › Clothing and Accessories › Cost Conscious or Discount › Burlington Coat Factory: Individuals seen at Burlington Coat Factory at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories › Cost Conscious or Discount › Burlington Coat Factory: Individuals seen at Burlington Coat Factory five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories › Cost Conscious or Discount › Marshalls: Individuals seen at Marshalls at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories › Cost Conscious or Discount › Marshalls: Individuals seen at Marshalls five times or more in the last 90 days
Lapsed Shopper › Clothing and Accessories › Cost Conscious or Discount › TJ Maxx: Individuals seen at TJ Maxx at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › Clothing and Accessories › Cost Conscious or Discount › TJ Maxx: Individuals seen at TJ Maxx five times or more in the last 90 days
Rack Room Shoes Shopper › Clothing and Accessories › Footwear: Individuals who have been seen at a Rack Room stores at least once in the last 90 days
Big Box Shopper Shopper › CPG Retailers: Individuals who have been seen at a Big Box location at least twice in the last 90 days
Convenience Stores Shopper Shopper › CPG Retailers: Individuals who have been seen at a convenience store at least once in the last 90 days
Cost Conscious or Discount Shopper Shopper › CPG Retailers: Individuals who have been seen at a Cost Conscious locations, such as Family Dollar or Dollar General at least once in the last 30 days
Grocery Store Shopper › CPG Retailers: Individuals who have been seen at a grocery store at least once in the last 90 days
Big Lots Shopper › CPG Retailers › Big Box: Individuals who have been seen at a Big Lot locations such as Costco or Sam's Club at least once in the last 90 days
BJs Shopper › CPG Retailers › Big Box: Individuals who have been seen at a BJ's at least once in the last 90 days
Costco Shopper › CPG Retailers › Big Box: Individuals who have been seen at a Costco at least once in the last 90 days
Sam's Club Shopper › CPG Retailers › Big Box: Individuals who have been seen at a Sam's Club at least once in the last 90 days
Target Shopper › CPG Retailers › Big Box: Individuals who have been seen at a Target at least once in the last 90 days
Walmart Shopper › CPG Retailers › Big Box: Individuals who have been seen at a Walmart at least twice in the last 90 days
Lapsed Shopper › CPG Retailers › Big Box › Big Lots: Individuals seen at Big Lots at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Big Box › Big Lots: Individuals seen at Big Lots five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Big Box › BJs: Individuals seen at BJs at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Big Box › BJs: Individuals seen at BJs five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Big Box › Costco: Individuals seen at Costco at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Big Box › Costco: Individuals seen at Costco five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Big Box › Sam's Club: Individuals seen at Sam's Club at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Big Box › Sam's Club: Individuals seen at Sam's Club five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Big Box › Target: Individuals seen at Target at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Big Box › Target: Individuals seen at Target five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Big Box › Walmart: Individuals seen at Walmart at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Big Box › Walmart: Individuals seen at Walmart five times or more in the last 90 days
7-Eleven Shopper › CPG Retailers › Convenience Stores: Individuals who have been seen at a 7-Eleven at least once in the last 30 days
Caseys General Store Shopper › CPG Retailers › Convenience Stores: Individuals who have been seen at a Casey's General Store at least once in the last 30 days
Cumberland Farms Shopper › CPG Retailers › Convenience Stores: Individuals who have been seen at a Cumberland Farms at least once in the last 30 days
Kum & Go Shopper › CPG Retailers › Convenience Stores: Individuals who have been seen at a Kum & Go at least once in the last 30 days
Quick Check Shopper › CPG Retailers › Convenience Stores: Individuals who have been seen at a Quick Check at least once in the last 30 days
Turkey Hill Store Shopper › CPG Retailers › Convenience Stores: Individuals who have been seen at a Turkey Hill stores at least once in the last 30 days
Wawa Shopper › CPG Retailers › Convenience Stores: Individuals who have been seen at a Wawa at least once in the last 30 days
Lapsed Shopper › CPG Retailers › Convenience Stores › 7-Eleven: Individuals seen at 7-Eleven at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Convenience Stores › 7-Eleven: Individuals seen at 7-Eleven five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Convenience Stores › Caseys General Store: Individuals seen at Caseys General Store at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Convenience Stores › Caseys General Store: Individuals seen at Caseys General Store five times or more in the last 90 days
Lapsed Shopper › CPG Retailers › Convenience Stores › Cumberland Farms: Individuals seen at Cumberland Farms at least once in the last 6 months but not seen in the last 90 days
Loyalists Shopper › CPG Retailers › Convenience Stores › Cumberland Farms: Individuals seen at Cumberland Farms five times or more in the last 90 days

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