InMarket | Real-Time Marketing and Measurement

Resources

2025 Valentine’s Day InSights

InMarket’s 2025 Valentine’s Day InSights report analyzes consumer survey and purchase data to better understand how consumers celebrate the February holiday. Download to discover: What gifts are most popular amongst Valentine’s Day gift-givers What factors are most important to Valentine’s Day shoppers when making purchase decisions What chocolate/candy brands shoppers plan to purchase for the holiday

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Q4 2024 Fast-Casual Restaurants Fidelity Index

InMarket’s Q4 2024 Fast-Casual Restaurants Fidelity Index report takes a look at the strategies of fast-casual restaurants. Unlock actionable analysis and recommendations designed to help FCRs increase diner engagement and visits. Learn: How restaurants like Chipotle Mexican Grill, Shake Shack, and Panera Bread performed in Q4 What strategies likely led to higher Fidelity Index levels Which

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Q4 2024 QSR Fidelity Index

InMarket’s Q4 2024 QSR Fidelity Index analyzes the productivity of quick-service restaurants. Discover exclusive insights and turnkey recommendations to help QSRs drive success, such as: How brands like McDonald’s, Burger King, and Chick-fil-A performed in the fourth quarter What strategies most likely contributed to greater Fidelity Index scores Which GeoType Personas frequently visited certain QSRs And more!

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Q4 2024 Grocery Fidelity Index

InMarket’s Q4 2024 Grocery Fidelity Index report evaluates the strategies and performance of top grocery retailers. Discover: How grocery stores like Kroger, Albertsons, and Whole Foods performed in Q4 What strategies were utilized by chains to increase Fidelity scores What GeoType Personas were represented at leading grocers And more!

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2024 Black Friday Lookback InSights

InMarket’s 2024 Black Friday Lookback InSights contains an in-depth look at how consumers shopped on Black Friday this year. Download the report and unlock insights including: What retailers saw the most significant spikes in traffic this Black Friday, including Walmart, Target, and more What verticals experienced the highest increases in visitation this year, such as Big-Box, Retail, and Telcos

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2025 Gift Card Playbook

With 54% of shoppers planning to purchase gift cards during the 2024 holiday season, marketers have an incredible opportunity to capitalize on momentum and drive incremental sales and loyalty that lasts into the new year. InMarket’s 2025 Gift Card Playbook: Unlocks what gift cards consumers plan to purchase this year Uncovers what retailers shoppers purchased

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2025 Digital Marketing Playbook

In today’s fragmented marketing landscape, marketers are challenged to build and execute the best strategies that attract new customers, foster long-term loyalty, and most importantly, drive brand growth.  InMarket’s 2025 Digital Marketing Playbook contains the 10 most important strategies for marketers to achieve success in this fragmented landscape. Download the report and unlock strategies including:

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