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2022 Breakthrough Moments

After two years of the pandemic, 2022 was met with loads of hope and excitement as consumers embraced the new year. But despite the enthusiasm, the year was fraught with challenges—growing inflation, rising prices, and record fuel costs forced many consumers to tighten their budgets. Marketers, in turn, were met with strong headwinds, and had […]

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Q4 2022 Inflation InSights

To better understand how consumers are shifting their spending habits amidst record-high inflation, InMarket surveyed over 900 US adults and uncovered key insights, including: Consumer sentiment about the current economy, inflation, and a potential recession Changes in consumer spending in key areas like everyday needs, personal care, and dining out Shifts in consumer shopping habits

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2023 Valentine’s Day InSights

Valentine’s Day is just around the corner, and consumers are beginning to plan the perfect gifts for their loved ones, from chocolates to jewelry to spa treatments and more. InMarket’s 2023 Valentine’s Day InSights report analyzes consumer survey data and last year’s purchase data to better understand Valentine’s Day shopping trends and help marketers prepare for the

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Q4 2022 Inflation InSights

To better understand how consumers are shifting their spending habits amidst record-high inflation, InMarket surveyed over 900 US adults and uncovered key insights, including: Consumer sentiment about the current economy, inflation, and a potential recession Changes in consumer spending in key areas like everyday needs, personal care, and dining out Shifts in consumer shopping habits

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2022 Black Friday InSights

InMarket’s 2022 Black Friday InSights report shares analysis on Black Friday visitation to telcos, retailers, and malls on the busiest shopping day of the year. Download the report today to see: How the major telcos performed on Black Friday What retailers, including JCPenney and Ralph Lauren, saw the strongest visitation on Black Friday How visitation to the top 10 largest

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2022 Holiday Shopping InSights

As retailers and brands gear up for the biggest shopping season of the year, InMarket’s 2022 Holiday Shopping InSights report uncovers just how gift givers plan to shop and what they plan to buy. Download the report today to learn: How inflation is impacting holiday shopping What are the top gift categories among shoppers How much gift

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2022 Holiday Travel InSights

The holiday season is one of the busiest travel periods around the world as travelers visit friends and family to celebrate the holidays together. To better understand how consumers plan to travel this upcoming holiday season, InMarket surveyed over 500 Thanksgiving and December travelers, uncovering key insights on: How inflation is impacting their holiday plans.

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