InMarket | Real-Time Marketing and Measurement

Q2 2021 Whole Foods Market 360° Analysis

According to InMarket data, Whole Foods Market has seen a massive uptick in micro visit shoppers (+23%) and overall micro visits (+56%). While the pandemic had bolstered the omnichannel boom—including curbside pickup and BOPIS (buy online, pickup in-store)—the organic grocer has shown promising signs that this “trend” won’t fizzle out after the post-vaccine reopenings. Omnichannel is and will continue to drive strong revenue opportunities for Whole Foods Market in the future.

InMarket’s Q2 2021 Whole Foods Market 360° Analysis breaks down Q2 2021 vs. Q2 2020 performance by:

  • Foot Traffic
  • New Shoppers
  • Micro Visits (1-5 minutes)
  • Dwell Time

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