To help marketers take advantage of the growing popularity of gift cards, InMarket’s 2024 Gift Card Playbook contains impactful insights and several strategic recommendations.

Insights include:

• When holiday shoppers have historically purchased the highest volume of gift cards
• The average spend per consumer by gift card category, including QSR, finance/eCommerce, electronics, and more
• How to target and engage gift card givers and purchasers this upcoming holiday season
• And more!

Download the report today!