InMarket Launches its Lift Conversion Index (LCI) for the Automotive Industry.
InMarket’s 2023 Awards Round-Up
So far this year, InMarket has been awarded 10+ recognitions for exceptional mobile advertising performance and excellence.
Our 2023 recognitions include:
Our CEO Todd Morris said it best, “We are honored to receive these recognitions from prestigious institutions like Digiday, MarTech Breakthrough and the Web Marketing Association. These achievements serve as a testament to our team’s dedication to helping brands connect with consumers when and where it matters most. We’re incredibly proud of our InMarket team for continuously setting the standard in helping brands optimize every dollar by eliminating media waste and driving incrementality.”
Campaign Recognitions
- Web Marketing Association’s Internet Advertising Competition (IAC) Awards: two ‘Outstanding Achievements in Internet Advertising’ for ‘Best Consumer Goods Integrated Ad Campaign’ & ‘Best Technology Integrated Ad Campaign’
- MarCom: ‘Marketing/Promotion Campaign,’ Gold Winner
- Global Tech Awards, ‘Advertising Technology,’ Winner
- Digiday Technology Awards: ‘Best Location Data Platform,’ Finalist
- Digiday Media Buying & Planning Awards: ‘Best Use of Data’ & ‘Best Use of Technology,’ Finalist
- Digiday Content Marketing Awards: ‘Best Real-Time Strategy’ & ‘Best Use of Data,’ Finalist
- MediaPost’s Online Media, Marketing & Advertising (OMMA) Awards: ‘Mobile Marketing,’ Finalist
In the crowded mobile advertising space, InMarket partners with brands like STIHL and Bobs Evans Farms to offer brands an edge through interactive advertising experiences that create deeper, engaging connections with customers and drive return on ad spend (ROAS).
“We’re grateful for our clients, who put their trust in us as true partners in driving meaningful connections and lifetime value with consumers each and every day. These recognitions wouldn’t be possible without their commitment to creativity and innovation across every touchpoint,” said Morris.
Company & Product Recognitions
- MarTech Breakthrough Awards: ‘Best Mobile Marketing Platform,’ Winner
- Business Intelligence Group’s Sales and Marketing Awards (“The Sammys”): ‘Organization of the Year (Small Company),’ Winner
- Deloitte Technology Fast 500™: one of the fast-growing technology companies in North America, Winner
- Path to Purchase Institute’s Women of Excellence Awards: ‘Business Excellence,’ Trina Rizzo (CRO of InMarket), Winner
- Global Tech Awards, ‘Advertising Technology,’ Winner
InMarket’s Lift Conversation Index (LCI) measurement tool, which was used throughout these award-winning campaigns, allows marketers to actively monitor and evaluate the success of their campaigns inflight, ensuring maximum optimization. Earning the trust of marketing teams from some of North America’s largest and most prestigious brands to optimize their media investment, our award-winning LCI has become the industry’s leading attribution platform for understanding the impact of omnichannel marketing spend from impression to visit to purchase.
Alongside LCI, our immersive creative ad units have powered our 2023 award-winning campaigns. Understanding the impact of immersive creatives in driving engagement as well as brand, visit and sales lift, our creative department has worked incredibly hard to launch a steady stream of 10+ immersive creatives this year, including Tilt Touch, Conversational ads, Gamified Creatives, Digital Circulars and more.
Driven by our outstanding team, our innovative product suite has earned numerous accolades, including a spot on the Deloitte Technology Fast 500 for the third year in a row, ‘Organization of the Year (Small Company)’ at the SAMMYs, ‘Best Mobile Marketing Platform’ at the MarTech Breakthrough Awards.
Beyond 2023... An Awards Lookback
Over the past five years alone, InMarket has received 25+ award recognitions and honors from organizations like Business Insider, MMA Smarties, Ernst & Young, AdExchanger and more.
Here’s a look at all of the recognitions we’ve earned:
If you’re interested in learning more about our award-winning media and measurement products, check out our Solutions.