Now halfway through 2025, InMarket surveyed over 800 marketers to understand how they’re thinking about strategic priorities, AI & measurement investments, KPIs, and more. 

Download the report and unlock insights, including:

• Marketers’ top challenges heading into the back half of 2025
• What areas marketers are applying AI investments, including audience targeting and campaign optimization
• Marketing measurement focus areas, especially sales lift and brand lift & purchase intent
• And more!