2024 Black Friday Lookback InSights

InMarket’s 2024 Black Friday Lookback InSights contains an in-depth look at how consumers shopped on Black Friday this year. Download the report and unlock insights including:

What retailers saw the most significant spikes in traffic this Black Friday, including Walmart, Target, and more
What verticals experienced the highest increases in visitation this year, such as Big-Box, Retail, and Telcos
What types of products had the highest spend per consumer, such as Electronics & Appliances
And more!