InMarket | Real-Time Marketing and Measurement

INTRODUCING LCI ITEM-LEVEL SALES ATTRIBUTION!

Measure CPG Media Performance

Coming in fall 2024

InMarket is excited to expand our suite of Attribution solutions!

Our award-winning Lift Conversion Index® (LCI®) will now include item-level CPG Sales Attribution. This innovation—currently in development—is fueled by nationwide retail commerce data, offering a holistic view of purchase behaviors and deep insight into the shopper’s pantry.

Understand the impact omnichannel media has in driving sales across retailers:

  • iROAS
  • Incremental Sales Lift
  • Projected Incremental Sales
  • Projected Total Sales of
  • Exposed
  • Shopper Metrics
    • Average Price per Unit
    • Penetration
    • Units per Purchase
    • Purchase Frequency
    • Total Basket Size

Be the first to market!

To see a sneak peek of what’s ahead, fill out the form below, and our measurement team will contact you to schedule a demo.

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