INTRODUCING LCI ITEM-LEVEL SALES ATTRIBUTION!
Measure CPG Media Performance
Coming in fall 2024
InMarket is excited to expand our suite of Attribution solutions!
Our award-winning Lift Conversion Index® (LCI®) will now include item-level CPG Sales Attribution. This innovation—currently in development—is fueled by nationwide retail commerce data, offering a holistic view of purchase behaviors and deep insight into the shopper’s pantry.
Understand the impact omnichannel media has in driving sales across retailers:
- iROAS
- Incremental Sales Lift
- Projected Incremental Sales
- Projected Total Sales of
- Exposed
- Shopper Metrics
- Average Price per Unit
- Penetration
- Units per Purchase
- Purchase Frequency
- Total Basket Size
Be the first to market!
To see a sneak peek of what’s ahead, fill out the form below, and our measurement team will contact you to schedule a demo.