InMarket Extends Award-Winning LCI Attribution to CPG Industry.
data
Close the loop between consumer intent and real-world purchases with the most unique, actionable and scaled commerce data set in the industry.
At InMarket, we are on a mission to create powerful omnichannel experiences that help brands better connect with consumers throughout the entire purchase process.
Our industry-leading commerce data set combines accurate and precise intent, transactional, and location data at scale to help brands better sense and respond to fast-evolving consumer behaviors in the moments that matter most.
This unique data platform unlocks a deeper understanding of why consumers shop, what they buy and when & where to best reach them–precisely as they are ‘in market’ for your goods and services.
Our Unique Data Platform
Scaled across intent, transactional, and location data, at InMarket we give you a true 360-degree, real-time view of a shopper, their entire commerce journey, and fast-changing market opportunities.
Intent Data
WHAT PEOPLE PLAN TO DO
Powered by
300K+
shopper panel accessed through custom market surveys + real-time consumer shopping list data via InMarket’s Owned & Operated app inventory
Transactional Data
WHAT PEOPLE BUY
Leveraging
$2.5 Trillion+
in anonymized credit card transactional data and
$136 Billion+
item-level transactions from in-store and online
scanned/digital receipts and commerce transactions
scanned/digital receipts and commerce transactions
Location Data
WHERE PEOPLE GO
Reaching more than
200M+
monthly active users, including InMarket’s Comscore-verified first-party owned & operated app and SDK partner network, and trusted third-party sources certified by Location Sciences for accuracy & precision
Taken together, the unique data powering our solutions helps brands drive deeper connections with consumers based on Where They Go, What They Buy and Why They Shop!
The InMarket Difference
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Proprietary First-Party Data
from Owned and Operated App & SDK Partner Network -
Scaled, Item-Level Transactional Data
with annual sales reach equal to the 2nd largest retailer in the US -
Aligned & Compliant
Privacy Forward - InMarket is aligned with all industry standards and consumer privacy requirements. InMarket never works with HIPAA data
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Accurate & Precise
Comscore verified & Location Sciences certified -
Real Time
The only real-time location advertising platform at scale -
Normalized
All data verified via multiple truth sets and normalized to account for OS updates and outlying external factors